PH Group

INCREDIBLE BLONDE STAYS INCREDIBLE

CARE BLONDE SAVIOR

A TAILORED ROUTINE TO RESTORE AND MAINTAIN INCREDIBLE BLONDE HAIR

The Blonde Savior range is scientifically formulated for porous and decolorized hair. As well as erasing damage from harmful decoloring and lifting, the perfectly-balanced combination of these products results in an immediately incredible look now and healthier, stronger hair well into the future.

When used as a 3-step system, the Shampoo, Mask, and Leave-in Treatment repair damaged hair from bleaching by 64%*. Hair is 7x stronger resulting in 96% less breakage**. It’s not just about hair that looks great right now, it’s hair that is healthier at its core.

THREE POWERFUL FORMULAS

The new CARE Blonde Savior Range features a Shampoo, Mask and Leave-in Treatment formulated to repair damaged blonde hair, keep it healthy and lustrous into the future.

Developed by Keune’s scientists, these products include Creatine and Glycolic Acid to rejuvenate sensitised, compromised, and decolorised hair.

As a 3-step system, CARE Blonde Savior erases 64%** of damage from bleaching and makes hair 7x stronger* for 96% less breakage*. The fibers are conditioned, moisturized, and coated for increased lubricity and easy styling.

When combined with the CARE Silver Savior range, you can achieve incredible blonde hair across any desired tone.

Discover why 76% of Blonde Savior users agree that their hair is healthier after just one application of the Blonde Savior routine***.

OPTIMIZED FOR LIGHTENED AND BLEACHED HAIR

CARE Blonde Savior results in hair that is stronger, revitalized and more resilient. This is the outcome of years of work and experience from Keune’s in-house scientists.

Their approach went beyond simply making blonde hair look great. It was designed to utilize powerful ingredients, with small enough molecular structures to penetrate the hair cortex and repair it from within.

Bleached and lightened hair often suffers from internal damage and high porosity. So CARE Blonde Savior was developed to support mechanical hair properties, to rebuild and strengthen hair into the future.

INGREDIENTS FOR INCREDIBLE

REPAIRS DAMAGE

Creatine is an amimo acid derivative with a low molecular weight, allowing it to enter the deeper layers of hair shaft and strengthen hair from within, building electrostatic bridges.

STRENGTHENS

We combine Keravis, a vegetable protein-based complex with Mirasil, a patented conditioning polymer, to lubricate and reinforce the cuticle while shielding and protecting the hair surface from future damage.

HYDRATES

Glycolic Acid is added becasue it has the ability to penetrate hair fibers, while attracting in water from the environment. This keeps the hair hydrated and moisturized.

REVITALIZED HAIR

After using the Blonde Savior routine, the hair quality is immediately improved and will continue with repeated usage. The hair feels strong and looks healthy and shiny again.

TREATING HAIR WITH CURLS

CURLY HAIR IS BEAUTIFUL, BUT FRAGILE, SO IT NEEDS TO BE TREATED WITH CARE. FOLLOW THE STEPS BELOW TO CREATE THIS LOOK, WHICH BRINGS TOGETHER HEALTHY BLONDE COLOUR, WITH BOLD EYECATCHING CURLS.

Lift the hair with Cream Blonde: 1:1,5 with 3% Keune Cream Developer. Toner: Semi Color 1 part (20 ml) Honey + 1 part (20 ml) 9.27 + 4 parts (80 ml) Clear 1:2 Semi Color Activator 240 ml.

To maintain this look, we recommend using our Intensive Care ritual. This includes the Blonde Savior Shampoo, Mask and Leave-in Treatment for complete recovery of porous and decolorised hair.

TREATING STRAIGHT BLONDE HAIR

STRAIGHT, SHINING AND A HINT OF SILVER. FOLLOW THE STEPS BELOW TO RECREATE THIS STUNNING BLONDE LOOK.

Lift the hair with Cream Blonde using a foil technique: 1:1,5 with 6% Keune Cream Developer. Toner: Semi Color 10.17 (1 part) + Clear (1 part) 1:2 Semi Color Activator (4 parts).

To maintain the look, we recommend The Intensive Care and Neutralization ritual. This includes the Silver Savior Shampoo, the Blonde Savior Mask and Leave-in Treatment. The Leave-in Treatment may be substituted for the Silver Savior Foam Treatment to provide intense recovery of porous and decolorised hair while ensuring the hair stays as cool as possible.

TIAGO APRIGIO,
KEUNE GLOBAL AMBASSADOR FOR ULTIMATE BLONDE

To create products that work for real salons, we consult with the people who know the business best. Today we are joined by Tiago Aprigio, Keune Global Ambassador for Ultimate Blonde, with a loyal following of almost half a million on Instagram.

Q: WHAT DOES ‘BLONDE’ MEAN FOR YOU AND YOUR SALON?

For me, Blonde means Creativity! Achieving the perfect tailored blonde for each client is the best part which gives me professional and personal fulfillment. In the salon, blonde services generate excellent revenue and are one of the most in-demand services.

Blonde services are beyond only lifting the hair; it’s also about personalizing, treating, caring, and focusing on your client to achieve the perfect result without compromising the hair quality.

Q: WHY SHOULD WE USE THE BLONDE SAVIOR PRODUCTS?

Blonde Savior contains essential ingredients to maintain healthy blonde hair and compensate for all damage caused during the lifting and decoloring process. Glycolic Acid, for example, is super important for hair hydration and maintains the ideal level of hair moisture. Creatine strengthens and rebuilds post-bleaching bonds, leaving hair stronger and healthier.

Q: WHY IS IT IMPORTANT TO TAKE GOOD CARE OF BLONDE HAIR?

Due to the lifting or decoloring process, all chemically treated hair must be cared for and treated, especially blonde hair. When we lift the natural pigments from the hair, we open the cuticle layers, which alter the hair’s pH level and inner structure. We need to restore and reconstruct the internal hair structure and seal the cuticles for healthier hair. A good treatment for blonde hair is very important to achieve the perfect long-lasting result and client loyalty.

Q: CAN JUST THREE PRODUCTS SERVE ALL BLONDES?

No! I use other products with the Blonde Savior treatment, such as Silver Savior, to customize and personalise for each client’s needs. Since Blonde Savior treatment strengthens the inner structure and results in stronger, healthy hair, when you combine with Silver Savior products, you get easy, successful home maintenance and the best result for your client.